Online Video (OLV) - Definition
Digital advertising is the land of acronyms and technical terms. Our glossary can help you make sense of it all with definitions of the most common terminology.
What is Online Video (OLV)?
OLV (Online Video) is a video ad format commonly used for advertising on web and mobile app devices, distinguishing it from video ads on Connected TV devices. OLV ads are designed to play within digital environments such as websites and mobile apps, allowing advertisers to reach audiences across various platforms and devices, excluding the television-based connected devices.
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