Pay for every impression displayed.
ASTRAD offers advertisers a unique way to trade programmatically by enabling each advertisers to choose the media buying model that best aligns with their campaign: fixed CPM, dynamic CPM, CPCV, CPV, CPC or optimisation against an event using CPA or CPI.
As an advertiser, if you want to pay by the number of clicks made on your ads then it makes sense to trade on a Cost-Per-Click (CPC) model. Or if you want to pay for the number of completed views of your 30 second video, then it makes sense to trade on a Cost-Per-Completed-View model.
Flexible, effective ads are around the corner. Contact us to take the first step.