Commerce Data Collective - Definition
Digital advertising is the land of acronyms and technical terms. Our glossary can help you make sense of it all with definitions of the most common terminology.
What is Commerce Data Collective?
Clients can access the shared catalog, transaction, and interest data to enhance and optimize engagement across the First Party Media Network by opting in. This exclusive data is only accessible through ASTRAD’s DSP and is anonymized. Each marketer contributes no more than 1% of the data, allowing every advertiser to receive more than they provide.Clients can access the shared catalog, transaction, and interest data to enhance and optimize engagement across the First Party Media Network by opting in. This exclusive data is only accessible through ASTRAD’s DSP and is anonymized. Each marketer contributes no more than 1% of the data, allowing every advertiser to receive more than they provide.