Mobile Value Added Services
Target your audience based on their geographical location. Reach customers in specific locations to maximize the performance of your ad campaigns.
Attract, Engage, and Convert
Drive Subscriber Acquisition with Targeted Campaigns
Create compelling marketing campaigns to increase engagement and convert users into paying subscribers.
Deploy Promotions Rapidly
Encourage audiences to convert with various offers, discounts, trials & gifts, and distribute with voucher codes.
Maximise First-party Data
Optimise campaign performance and reduce reliance on 3rd-party data by incentivizing users to part with data.
Easily Evaluate Performance
Analyse campaign performance & ROI with real-time dashboards, reports & data lake to inform future strategy.
Drive Subscriber Acquisition
Turn users into paying subscribers. Here’s how you can experiment and innovate to grow your ad revenue.
Advertise Using Data
Get adequate insight and data on our platform, so you can make informed campaign decisions.
Tailor Campaigns
Differentiate and personalize messaging, packaging, and pricing to all your global audiences.
Incentivise Effectively
Encourage users to engage and convert with various offers, gifts, discounts, and trials.
Collaborate Strategically
Form partnerships with complementary brands to collaborate on campaigns and promotions.
Deploy Promotions Rapidly
Increase conversion rates by more than 50%* and boost CLTV by incentivizing & rewarding users with a series of targeted promotions. Build, launch, and distribute campaigns quickly and easily, and get to market in minutes.
Experiment with Promotions
Launch a variety of incentives, from free trials (with or without payment details) to percentage discounts, low-start offers , and gifts.
Distribute with Voucher Codes
Create and circulate voucher codes across various online and offline channels and redeem them in seconds.
Limit Usage & Create Urgency
Generate demand by configuring offers for individual or mass use, new vs. existing subscribers, and limiting quantity or redemption time.
Encourage Cross-channelEngagement
Enable customers to access your content across channels by granting complimentary entitlements or credits – for example, print subscribers gaining access to digital.
Maximise First-party Data
Increase campaign performance by more than 15%* by incrementally collecting first-party data in exchange for incentives, to personalise packages & offers. Leverage this data to enrich the wider ecosystem such as advertising & email services and reduce the reliance of 3rd party cookies.
Progressively Profile
Gradually enrich customer profiles by capturing bite-size additional data on new subscribers to optimise conversion.
Tailor Up/Cross-sell Products
Leverage first-party data to offer tailored additional products & services down the line.
Personalise Content & Experience
Optimise user experience with first-party data to increase conversion opportunities.
Boost Relevancy for Advertising
Utilise first-party data to optimise ad revenues and reduce the impact of 3rd party cookie deprecation.
Easily Evaluate Performance
Eliminate guesswork and enable marketing teams to measure the effectiveness of subscription marketing campaigns. Easily demonstrate ROI for marketing efforts, share with stakeholders, and utilize the data lake to ingest into 3rd party platforms to centralize data from multiple sources.
Real-time Analytics
Gain instant access to results at your fingertips to ascertain marketing campaign performance & ROI.
Deep-dive Reports
Run comprehensive reports and share with relevant stakeholders when & how they prefer.
Data Lake Querying
Get to the data source to interrogate performance and analyze specific use cases.
Export & Merge Data
Ingest and merge your subscription business data with other platforms in your tech stack for a centralized view.
