Data Management Platform (DMP)
Manage All Your Campaigns in One Place
With ASTRAD’s DMP, you get first-party and third-party data in one place. Simplify your campaign management with our user-friendly dashboard. You’ll gain:
Streamlined audience targeting
Efficient data collection
Convenient storage
Retarget Your Audience & Get Laser-Focused Ad Campaigns
Step 1
Your audience sees your website/online shop.
Step 2
Your audience leaves your site without making the purchase.
Step 3
With ASTRAD, your ads are retargeted to other areas on the internet that your audience visits.
Step 4
Your audience sees your ads on other sites, prompting them to go back to your site.
Step 5
This time, your audience becomes a buyer. If your audience needs to see your ad more than 2 times before making a purchase, we retarget your ads again to create a buyer.
Target Your Audience By Their Interests
Target Your Audience By Their Demographics
Age
Gender
Income
Life stage
And other attributes
Manage All Your Campaigns in One Place
With ASTRAD’s Data Management Platform, you get first-party and third-party data in one place.
Simplify your campaign management with a user-friendly dashboard, and get:
- Streamlined audience targeting.
- Efficient data collection.
- Convenient storage.
Maximize Audience Reach With Laser-Focused Ad Campaigns
Retargeting allows marketers to create highly targeted ad campaigns reaching their desired audience around the Web.
For associations, this offers a way to extend your audience by selling ad campaigns to marketers – allowing them to reach your site visitors after they leave your website.
Reach Your Ideal Customers With Interest-Based Audience Targeting
ASTRAD uses leading third-party Data Management Platforms, such as Adsquare and Nielsen, to access a wide range of interest groups.
With access to over 100 categories and subcategories and the ability to combine them, you can maximize your ad reach and engage more with your ideal customers.
Reach Your Precise Audience With Demographic Targeting
Gain the ability to reach your specific target audiences more accurately based on:
- Age
- Gender
- Income
- Life stage
- And other attributes
Segmentation using demographics means you can customize messages and offers according to each segment – which allows you to reduce unnecessary spending by only showing ads to people who fall into one of the targeted groups.
Ready to See Your Digital Ad Results Soar?
Flexible, effective ads are around the corner. Contact us to take the first step.
