Consumers, on average, spend nearly 4 hours daily on mobile devices. Mobile platforms provide an excellent means to connect with consumers, especially those in the local vicinity of your store(s). Leveraging available location data for targeting, your advertisements will be displayed to individuals when they enter a predefined area around your store.
Navigate to the ASTRAD platform located under Workspace > Geo-location.
Advertisers can add multiple locations for targeting.
These locations can be either manually plotted on a map or imported using postcodes or latitudinal and longitudinal coordinates.
Advertisers can specify the radius around each location to determine where their ads will be shown to people.
To boost in-store traffic and increase footfall, focus on showing your ads within the immediate vicinity of each store location.
Concentrate your advertising budget on reaching people who are nearby and don't have to travel a significant distance to reach your store.
Prioritize local awareness to establish your store in the minds of nearby consumers.
Flexible, effective ads are around the corner. Contact us to take the first step.