Marketer - Definition
Digital advertising is the land of acronyms and technical terms. Our glossary can help you make sense of it all with definitions of the most common terminology.
What is Marketer?
A marketer engages and grows customers for their organization’s products and services by matching content to desirable audiences. The function of marketing encompasses audience definition (who & where), content creation (what), budget and bid price allocation across media (how much), and content matching tactics (what & when) to drive improved outcomes (how well).
More definitions
MEASURE
MEASUREMENT DATA
MEDIA PLAN
