Logistical Regression
Analyze data and make predictions. Uncover meaningful insights, identify patterns, and make data-driven decisions with confidence.
Logistical Regression: The Preferred Model in Programmatic Advertising
Through machine learning, the logistical regression model:
Trains and continually learns over time
Determines the likelihood that an impression will convert
Calculates what price to buy on a per impression basis
Get Unparalleled Audience Targeting Accuracy with AI
Be sure your ads are displayed to the right people at the right time using AI-driven advertising methods.
AI uses data to identify the right people and places to show ads, and it automates the bidding process.
Without AI, ad placement is:
