Criteo DSP - Definition

Digital advertising is the land of acronyms and technical terms. Our glossary can help you make sense of it all with definitions of the most common terminology.

What is Criteo DSP?

Criteo’s demand-side platform that that optimizes the buying of digital media. Customers can plan, buy, personalize, measure & analyze all of their campaigns against any KPI and outcome. Customers of Criteo DSP can leverage Criteo unique commerce audiences, which are not available in rival DSPs.

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