Javascript Ad Tags

Create more interesting, relevant, and measurable ad experiences on ASTRAD’s platform. Get better results for your brand.

What is a Javascript Ad Tag?

It’s a piece of code generated by a third-party ad server that sends a request to the third-party ad server, informing the browser or app how to display the ad.

How Do Javascript Ad Tags Work?

When a person visits a website or an app, the ad tag will be sent to the ad server as it contains information about the ad, and the creative is shown to the user. Javascript tags are wrapped in HTML <> and usually have an image source URL and a click source URL.

Why Use JavaScript Ad Tags?

Get Higher Engagement

JavaScript ad tags create dynamic, interactive ads that adapt to user actions and data. This leads to more engagement and better campaign performance.

Save Time and Resources

JavaScript ad tags are easy to implement and require little technical expertise. You can add the JavaScript code snippet to your website or ad platform.

Deliver Consistent Ad Experiences

Reach your target audience regardless of the device or browser they are using. JavaScript ad tags are compatible with various devices and platforms, such as:
  • Desktop
  • Mobile
  • Other digital channels

Better Monitoring and Analysis

Track and analyze ad performance in great detail. JavaScript ad tags collect data on user interactions, conversions, and other valuable metrics, so you can:
  • Improve your campaign’s performance
  • Make decisions based on data
  • Increase your overall ROI

Ad Tag Management, All in One Place

JavaScript ad tags make it easy for you to update and control your ad campaigns. With JavaScript ad tags, you can quickly modify:
  • Ad content
  • Targeting parameters
  • Any other campaign elements without requiring changes to the website's code.